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Come Up Starter Course

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Instructor

Skript

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Course Overview

A practical starter course for creative and marketing entrepreneurs building clearer offers, better-fit client targeting, outreach, pricing, follow-up, and repeatable business-development systems.

What You'll Learn?

  • Client targeting|Offer design|Pricing|Outreach|Discovery calls|Proposals|Onboarding|Retention|CRM
  • Creators, videographers, production professionals, marketers, consultants, and small service businesses.
  • Work through the modules in order and apply each exercise to a real offer, prospect, or workflow.
  • Starter worksheets|Client scorecards|Offer and pricing exercises|Outreach and sales frameworks

Course Content

  • Foundation: Pick the Right Client

    • Module 1 Overview — Foundation: Pick the Right Client

    • Your best-fit client profile

    • Niche vs problem-based positioning

    • Client qualification scorecard

    • Researching a prospect before outreach

    • Assignment: build a 25-account target list

  • Build an Offer Worth Retaining

    • Module 2 Overview — Build an Offer Worth Retaining

    • Outcome-based offer design

    • Scope, cadence and deliverables

    • What belongs in a retainer vs one-off project

    • Packaging tiers without fake scarcity

    • Assignment: build your 3-tier retainer offer

  • Price the Work Properly

    • Module 3 Overview — Price the Work Properly

    • Know your real delivery cost

    • Capacity and utilization

    • Pricing floor vs target margin

    • Change orders and scope control

    • Assignment: complete the pricing worksheet

  • Create Proof & Sales Assets

    • Module 4 Overview — Create Proof & Sales Assets

    • Portfolio proof vs testimonials

    • Case-study structure without invented results

    • Sales deck essentials

    • Content as pre-sales education

    • Assignment: build one proof-driven sales asset

  • Outbound Prospecting System

    • Module 5 Overview — Outbound Prospecting System

    • Lead sourcing and prioritization

    • Cold email/DM structure

    • Personalization based on real context

    • Follow-up cadence

    • Assignment: run a 20-lead outreach sprint

  • Sales Conversations

    • Module 6 Overview — Sales Conversations

    • Discovery-call agenda

    • Questions that uncover business needs

    • Diagnose before prescribing

    • Presenting scope and price clearly

    • Assignment: role-play and score a discovery call

  • Proposal, Contract & Close

    • Module 7 Overview — Proposal, Contract & Close

    • Proposal structure

    • Scope and deliverables

    • Payment schedule and terms

    • Handling objections without pressure

    • Assignment: build a proposal + next-step checklist

  • Onboarding & Delivery

    • Module 8 Overview — Onboarding & Delivery

    • Kickoff checklist

    • Access, assets and approvals

    • Production/content calendar

    • Communication rhythm

    • Assignment: build your onboarding SOP

  • Retention & Account Growth

    • Module 9 Overview — Retention & Account Growth

    • Monthly reporting

    • Review calls and next priorities

    • Preventing scope drift

    • Renewal conversations

    • Assignment: build a 90-day retention plan

  • Build the Client Acquisition Operating System

    • Module 10 Overview — Build the Client Acquisition Operating System

    • Pipeline stages

    • Weekly scorecard

    • CRM hygiene

    • What to automate and what stays human

    • Capstone: build your complete acquisition system

$38.00
  • Lessons 60
  • Language English
  • Enrolled 1
  • Additional Resource 0
  • Last Update October 17, 2026